Intranet search is a horrendous task because people neither want their content to get found nor the organization value the importance of finding, or both. That is why many of the best organizations in the world have such web search engines. They seem to share the same quality of search […]
Dozens of small business owners / mangers ae wondering: how can we enhance our web content? Out of 18 choices, why does one piece of content get 49 percent of the vote while another gets 0 percent? Over the last six years, a range of headings and summaries were tested. The tests […]
The absolute essence of being customer-centric on the Web is a relentless focus on saving customers time and money. In the Internet world, being customer-centric is not a like-to-do. It is a must-do. On the Web, only the customer-centric will survive. Why? Because on the Web the customer is in […]