This is the age of evidence and fact-based decision-making. Gut instinct and feelings need to be kept firmly in check. In March 2009, Jeff Bezos, founder of Amazon, spent a week working on the floor in one of Amazon’s distribution centers. No, it wasn’t a PR stunt. There were no […]
Humans are dominated by visuals. But the Web reflects a movement away from this visual dominance. For millions of years we lived in a world dominated by visuals and images. We saw the lion coming. We didn’t need to be able to name the lion. We didn’t need to be […]
The Microsoft Office Online content team has found poor quality content to be like weeds in a garden. Left unchecked it smothers the quality content. If you work on the Web you live in a culture of content production. It’s all about the creation and publishing of content. The web […]