Yearly Archives: 2015

Is Volume the Wrong Way to Measure Web Success?

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Are you measuring the right things? Could growth in your page views in fact be a negative trend? If you were to believe basic website statistics (page views and unique visitors) you would think that an American property is booming, when in fact the exact opposite may be true. The […]

Is there a REAL Difference between Google and Yahoo?

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“We have never been a search company,” Carol Bartz, Yahoo’s chief executive told the New York Times in August 2009. “Search was Yahoo’s origin story,” stated Danny Sullivan, a search engine expert who has followed the search industry since its early days. “To say Yahoo was never a search engine […]